The Company was founded by Joseph Luise, who became one of the forefathers of this elite industry when he established J. Luise & Sons, in the Italian city of Naples
After World War II (when fascist regime shut off the company due to its relationships with mostly english customers), an evolution of the market has led to a larger client base with a growing number of vessels both in numbers and size and resulted in a rising number requests for professional assistance and services.
J. Luise & Sons led by the brothers Rismondo, Tomaso and Vico, consolidated their experience to create the first superyacht mooring facilities in the center of the city of Naples. Following this great success they transferred their vast experience to Capri and Ischia islands.
J. Luise & Sons Ltd and Luise International marked the beginning of Luise Group that has become one of the strongest partnerships in the yachting industry today
Foundation of BWA Yachting: a worldwide yacht agency and yachting services provider formed to support captains, managers and crew, making their lives easier, assisting with the increasing demands of managing a modern superyacht.
Luise Group identified new challenges to undertake, starting with the creation of Sardinia Yacht Services, Luise Rome, Luise Sicily, Luise Rivier. In the following years Luise Group opened offices in Adriatic Coast, Puglia, Calabria, Ponza island, Aeolian Islands.
Foundation of SOS Yachting that provides operational guidance for commercial yachts and fiscal expertise from key yachting hubs in Croatia, France and Monaco, Italy and Spain. Knowledge of charter operations, EU
and maritime regulations gives to the company an unique perspective.
Foundation of SYTEX, offering the highest standards of technical support, the company provides a large range of services in the Refit, Repair and Maintenance field for Super and Mega Yachts